The Challenge
WORKPERX, previously known as Dana Insurance, kept getting confused with another company and struggled to reach their audience with an outdated website and branding. They sought Brand3’s expertise for a complete brand overhaul.
The Solution
We crafted a new identity and name that resonated with their target market, coupled with a sleek, modern website to showcase their services.
The Results
This rebranding was more than a visual makeover; it was a strategic realignment of their market positioning. The refreshed brand and digital platform clearly communicated WORKPERX's unique value, distinguishing them from competitors and enhancing their market presence.