At Brand3, we often talk with business owners who feel stuck. They're investing in marketing, but it’s not working. Without a solid brand foundation, even the most beautifully designed campaigns fall flat. What Is a Brand Foundation—and Why Does It Matter? When people hear the word "brand," they often think of visuals: logos, colors, fonts. […]

This week’s insight is from Matt Wolfe, Partner and Director of Brand Strategy at Brand3 If you want to fix your marketing, start by thinking about your home.  What’s one of the scariest home repairs you can imagine? What’s one you just know is going to cost ungodly amounts of money, and yet, you know […]

Are you pouring resources into marketing campaigns that fail to deliver results? Do you feel like your business is spinning its wheels despite your best efforts? The problem might not be your marketing tactics, it could be a fundamental misalignment in your brand. Think of the last time you felt an immediate connection with a […]